The Be Kind People Project is now Broadcasting LIVE School Assemblies Across the Country

With The BE KIND Broadcast, the whole school can tune in together for a brand-new kindness assembly that takes students through The Be Kind City and models skills of kindness in The Be Kind Pledge. It’s sure to be an unforgettable experience.
By learning and celebrating what TO do, instead of what NOT to do, students become motivated to be kind in the classroom, home, and community. This program uses evidence-based Social and Emotional Learning practices to help students build healthy relationship skills and foster a respectful and inclusive learning environment.

How The Be Kind Broadcast works:

  • The whole school tunes in TOGETHER to be inspired by THE BE KIND CREW.

  • The program has the convenience and safety of a virtual event, with the energy and excitement of a LIVE assembly.

  • Schools choose specific students, teachers, and staff to be recognized and celebrated.

  • Classes participate in live discussions and chats with THE BE KIND CREW.

  • Assemblies are personalized for each school to foster a respectful and inclusive learning environment.

  • It’s super easy for schools! Just tune in & let THE BE KIND CREW take it away!

At The Be Kind People Project, we have a happiness guarantee, and we pair you with a Kindness Concierge to make sure you are always happy with your school programs. See what other schools are saying about their experience.

After BE KIND Programs, behavior referrals decreased by an average of 19% in the first year and 47% in the third year of programming.

Why it works

Research.

We use evidence-based models of social and emotional learning to demonstrate the skills of kindness in memorable, “kid-friendly” language.

Experience.

BE KIND works closely with schools and teachers nationwide to continuously improve programming that motivates action and change.

Reinforcement.

Classrooms can access year-round resources to reinforce the skills of kindness and encourage life-long positive behaviors.

It’s just…fun!

THE BE KIND CREW captivates attention with music, dance, arts, rap, and storytelling!


With experience in over 2,000 events, THE BE KIND CREW will be sure to captivate any audience. The diverse group of talented, wholesome, inspiring, and professional urban dancers and educators connect with students through the common language of music and dance. It’s no wonder they are recognized as the most entertaining performer of school assemblies!


What Students love about The BE KIND Broadcast

  • “I loved the dancing and the rap about being kind.”

  • “Everyone was nice to me after the assembly.”

  • “They played some of my favorite songs, and the dance moves were sweet.”

  • “During the assembly, I got a special shoutout for being responsible!!”

  • “THE BE KIND CREW helped me make friends.”

The Social and Emotional Education Program Includes:

  • Live Broadcasted Assembly for the whole school along with The Be Kind Academy

  • Premium online lessons and videos for classroom SEL education

  • BE KIND CREW Follow-Up Webinars

  • SEL Professional Development Videos for Educators

  • Evidence-Based Surveys along with results seen on the School Kindness Meter

At The Be Kind People Project, we have a happiness guarantee, and we pair you with a Kindness Concierge to make sure you are always happy with your school programs. See what other schools are saying about their experience.


The Be Kind People Project® (BKPP) is a public 501 (c) 3 non-profit dedicated to providing students with comprehensive youth development programming that effectively uses a positive approach to social, emotional, and academic learning.